The Effectiveness of Education based on Youtube Videos in Promoting the COVID-19 Vaccine among Parents

Abstract

Vaccination is a biological intervention aimed at providing immunity against infectious diseases, including COVID-19. Despite national efforts in Indonesia to distribute vaccines, hesitancy remains prevalent due to concerns over side effects, halal status, and misinformation. A significant number of residents had not received the COVID-19 vaccine, highlighting the need for educational interventions to improve vaccine uptake. This study aims to analyze the effectiveness of YouTube media-based education in supporting the acceptance of the COVID-19 vaccine. A pre-experimental design with a one-group pretest-posttest approach was used. A total of 40 respondents aged 43–65 years who had not received the COVID-19 vaccine were selected through simple random sampling. Respondents were given a pretest, exposed to educational content via YouTube, and then administered a posttest. Data were analyzed using the Wilcoxon Signed Rank Test with a significance level of 0.05. Prior to the intervention, 72.5% of respondents demonstrated poor acceptance of the COVID-19 vaccine. After receiving YouTube-based education, this figure dropped to 7.5%, with 92.5% showing good acceptance. The Wilcoxon test yielded a p-value of 0.000 (p < 0.05) and a Z-score of -4.747, indicating a statistically significant improvement in vaccine acceptance. The findings confirm the effectiveness of YouTube media-based education in enhancing parental support and acceptance of COVID-19 vaccination. Educational strategies utilizing accessible media platforms are essential in addressing vaccine hesitancy and improving public health outcomes in rural communities.